Changing Face of Digital Cameras

android camera

Digital Photography has not been on such an exciting altitude ever since its advent. A decade ago, we kissed good bye to the film cameras and we are already experiencing a drastic shift in the consumer’s behaviour with digital cameras. People are going obsessed with clicking photos and recording videos but all of these are not coming from digital cameras themselves. Let us have a look at some of the shifts in digital photography as well as the technologies used in digital cameras.

Smartphones Are the New Point & Shoots

smartphones

With the advent of smartphones with good cameras sensors, pictures and videos have similar quality level of that of an entry level point and shoots cameras.People are increasingly using their smartphones to click photographs in everyday lives as they don’t need to maintain two separate devices. You can have a look at the chart which shows the most popular cameras chart from Flickr.

popular cameras

It shows that Apple iPhone 4 and iPhone 4S are the most popular cameras, even defeating some of the professional DSLR cameras. Some of the reasons for such a spike in smartphone camera use are their portable form factor, powerful connectivity features and its presence with you every day. Apple, Samsung and HTC are doing a great job with their smartphones but Nokia has done and exceptional experiment with their patented technology in the Nokia PureView 808. It uses a sensor whose size is similar to those found in conventional digital cameras to give the best results possible with any smartphone as of yet. In combination with applications such as Instagram, Dropbox and Camera+, you can expect more people to ditch their entry-level point and shoot cameras in favour of their smartphones.

Mirrorless Are New Prosumer Cameras

mirrirless cameras

A prosumer is a purchaser of technical equipment who wants to obtain goods of a better quality than consumer items, but can’t afford professional items (older terms for goods of this intermediate quality are semi-professional and industrial quality). Here, the word is a blend of professional and consumer. A Prosumer of this sort are famed for their enthusiasm for new products and their tolerance of flaws and, from the marketing point of view, have much in common with early adopters.

A prosumer camera includes some high end features but at a price point well below the professional DSLR cameras. Sony cameras such as the Sony NEX 7 and Sony RX100 are priced for consumers (or at least for very interested hobbyists) and yet could easily be used professionally due to high quality results andlots of features. Mirrorless Interchangeable Lens Cameras are the type of cameras which use the same sensor and lens used in DSLR cameras. But they ditch prismatic mirror and optical viewfinder for a more compact and less complicated interface so that they can be easily used by amateur photographers as well as consumers who want much better image quality but don’t want to buy bulky and complex DSLR systems.

Android Digital Camera = Awesome Possibilities.

android camera

Android is being increasingly used in a variety of devices including the Smartphones, Tablets, Media Players, Convertible Hybrid Tablet/Laptops,Televisions, Set Top Boxes and DVRs. The latest ones to used Android as its operating systemare digital cameras. Nikon is the first digital camera maker to introduce an Android based ‘Nikon S800c’ digital camera. Shortly after that, Samsung unveiled the ‘Galaxy S Camera’ with complete Android 4.1.1 JellyBean which is married to a proper digital camera lens and sensor. May be Android is the standard operating system all the cameras were waiting for. You can imagine future point and shoot and mirrorless digital cameras featuring Android as an add-on feature along with infinite possibilities as they can play nice with applications and Internet connectivity. Imagine zero shutter lag digital camera complete with Instagram.

Wireless Connectivity Options Galore

As all the devices released these days are increasingly featuring a ‘connected nature’ as they can connect wirelessly to the Internet or at leastwith the nearby computers and smartphones, it is high time for digital cameras to employ more wireless connectivity features. Last year, high end digital cameras came with GPS for geo-taggingthe photos and videos so that you can use applications like Picasa to remember exactly where on this earth you clicked them. 2012 is a year of Wi-Fi enabled cameras such as NEX-6 which can connect to nearby computers and smartphones for wireless file transfer. The NEX-6 features Wi-Fi support, both for transferring photos to mobile devices and for using apps to uploadimages directly to Facebook from the camera itself. Other Wi-Fi cameras such as Samsung SH100 and Panasonic Lumix SZ5are equipped with DLNA certification so that you can stream your images and video straight to your Wi-Fi/DLNA certified television.

LightField Cameras Are Here

lightfield cameras

Lytro camerasemploy the most radical camera innovation since the birth of cameras themselves. It uses a whole new theory behind capturing an image using a matrix of tiny lenses on a sensing chip which can gather light information from different sources and directions. The LightField technology (also known as Plenoptic Photography) allows you to change the focus points in a image anytime you after the image has been clicked. Amazing, isn’t it? Also, as there is no need to focus the image, the camera can click photos at a much faster speed compared to other conventional digital cameras. Since this type of cameras capture depth information, 3D images can be easily built using only a single lens and from the same image file. Also, you can capture much clearer images in low light environment even without the use of flash light.  The company’s first camera went on sale late last year at a very nominal price of $399 for the 8GB version while the 16 GB version was on sale for $499.

With these trends coming into play lately, the digital camera turf will not be the megapixel toting war we once saw. The digital camera industry will include more widely used features which consumers expect and use making it all new exciting market in a couple of years.









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